Friday 4 September 2015

Case Study 3

Alex Southam

- Along with Emil Nava, he also freelances for OB Management.
- Trained as a lawyer but decided to go in a new direction and work in film.
- He began making music videos to learn "the trade".
- Has worked for Agile Films who describe him on their website as: "an exciting new talent, working in a dizzying variety of styles." 
- To begin with, Southam undertook all the tasks on his videos; camera, lighting and editing. He now uses a Director of Photography.
- Southam likes the format of music videos as "you can try new techniques and can have real artistic freedom."
- He is less keen on commercials as they allow for "much less freedom".
- He uses Vimeo to showcase his videos - this is becoming an increasingly important platform as it is considered to have "higher status" than YouTube.
- His breakthrough came with the video Tesselate by Alt J.




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